November 1, 2012
Todd Sadow, President
Mountain Bike America, LLC Dba Epic Rides
2012 Event Video
2012 Event Photos
--- For Immediate Release ---
PRO REGISTRATION OPEN - $35,000 CASH PURSE
2013 Whiskey Off-Road Mountain Bike Event in Prescott, Arizona
(Tucson, Ariz.) Nov. 1, 2012 - Registration opens today for the pro category of the 2013
Whiskey Off-Road endurance mountain bike event taking place in Prescott, Ariz. The
online registration form and cash purse information can be found here.
Registration opened at 9 a.m. Mountain Standard Time (MST) on Thursday, Nov.1.
Boasting the world's largest one-day cash purse in mountain biking to the tune of
$35,000, event organizer Epic Rides expects to sell all 150 entries in a very short
timeframe. Pro males and females are compensated equally for their efforts at the
Whiskey Off-Road, featuring a cash purse split right down the middle.
Defending Pro Male Geoff Kabush (SCOTT-3Rox Racing) is confirmed to be in
attendance, as will a number of his teammates to help him capture the coveted title on
Whiskey Row for the second year in a row. But Kabush and his crew will face the likes
of an increasingly deep field, with three of the top five 2012 Pro male finishers hailing
from outside the United States.
"The Whiskey Off-Road is a template for what a great mountain bike weekend should
look like," said Kabush. "The festive atmosphere, great riding, superb coverage and
unique location make it a memorable weekend for riders of all ability. It's awesome to
see how the whole town of Prescott gets behind the event, and the opportunity to win
some big money is definitely appreciated."
The 2012 Whiskey Off-Road saw nearly double the women registered from 2011 with
a total of 40, and for 2013, Epic Rides anticipates in excess of 55 females gunning for
the big prize. Defending champion Monique "Pua" Mata (Team Sho-Air/Specialized) is
returning with her entire teams support, but she'll have her work cut out with the majority
of last year's female field having already confirmed interest in returning to vie for the
"Pro or not, the whole experience is no less than first class," said Mata. "It isn't often you
come to an event with a phenomenal course where the streets of downtown are blocked
off for days, the community comes out to cheer you on, bands are playing and Mayor
Marlin is shaking your hand with a smile on his face."
Todd Sadow, President of Epic Rides looks forward to not only expanding the appeal of
the Whiskey Off-Road as a family-friendly community event of 2,000 participants,
(1,850 amateur/150 professional) but also as a spectacle of professional sport on an
"Occurring a week after the Sea Otter Classic and a month before the first UCI World
Cup event, the 2013 Whiskey Off-Road is perfectly scheduled for international talent to
go for their share of the historic cash purse," said Sadow.
The 2013 Whiskey Off-Road will take place Friday, April 26 through Sunday, April
28, featuring three days of nonstop entertainment from live music on the courthouse
lawn to family friendly events and activities happening right in the epicenter of Whiskey
Row. Mountain bikes will be the vehicle of choice all weekend, with a Pro-level fat tire
Criterium and a beginner level "15 proof" fun ride (one proof = one mile) kicking off
the weekend on Friday evening along with a industry vendor and tech expo. Saturday is
packed with action from sunup to sundown and beyond, featuring the 25 and 50 proof
distances amidst a crowd of more than 10,000 cheering spectators. Sunday the Pro male
and female main events roll out of town with a shotgun blast in a dash for the largest one-
day cash purse in mountain biking.
Pro registrants will need to attach a race resume to their registration form in order to gain
entry into the 2013 Whiskey Off-Road. When completing the online registration form,
the applicant will be prompted when appropriate to attach their resume.
Amateur registration opens Tuesday afternoon, Jan. 1. The amateur category will be
limited to 1,850 participants.
For complete event information, photos, an event sponsor list, and a breakout of the cash
purse, visit www.epicrides.com.
The Whiskey Off-Road is an example of public and private cooperation, made possible
from the City of Prescott,
the Prescott National Forest
and Epic Rides. Major sponsors
include Cirrus Visual Communication
, New Belgium Brewing
, Stan's No Tubes and
the Springhill Suites by Marriott.